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TRUE PURPOSE

NASTY aims to innovate meaningful and effective ENDS solutions that enable others to be the best version of themselves.

Towards a
Smoke-Free
World

The NASTY vision is to be recognised as the world’s No.1 Electronic Nicotine Delivery Systems (ENDS) solutions provider by the year 2030 and help the world’s one billion smokers to easily transition from the harmful habit of smoking cigarettes to vaping.

TRUE
QUALITY

You’ll find no better substitute of the same quality.

TRUE
VALUE

Trust that we’re always innovating and evolving to bring you true, long-term value.

TRUE
SATISFACTION

Because it doesn’t matter how ‘perfect’ we think our creations are if you don’t get true satisfaction from them.

TRUE
CONVENIECE

All our products and solutions are easily available whether online or in stores, plus customer service is always a breeze.
True NASTY Essence

.AUTHENTIC .BOLD .ENERGETIC

Remain authentic, bold and energetic, regardless of the outcome.

True Recognition

We’ve come to realise that no amount of awards can replace the valuable milestones we share with our True Nasty Community. Yet, each one reminds us that we are heading the right way; that we are one step closer to a cigarette-free world.

BORNEO VAPE EXPO 2020

The Best Branding

VAPOUROUND AWARD 2020

The Best Salt Nicotine

VAPOUROUND AWARD 2020

The Best Fruit

ECIGCLICK VAPE AWARD 2020

The Best International

ECIGCLICK VAPE AWARD 2020

The Best Tobacco

ECIGCLICK VAPE AWARD 2020

The Best Menthol

ECIGCLICK VAPE AWARD 2020

The Best Fruit

ECIGCLICK VAPE AWARD 2020

The Best Beverage

GLOBAL ENDS SOLUTIONS PROVIDER

NSTY Worldwide (NASTY) was founded in 2015 and began as an e-liquid manufacturer. Today, we design, develop and market a complete ecosystem of Electronic Nicotine Delivery Systems (ENDS) solutions in 88 countries across 5 continents. NASTY has established offices in Indonesia, India, USA, UK, UAE and South Korea to support our growing global clientele.

Via our Nasty Labs R&D Centre, we also provide OEM development and manufacturing services to dozens of clients around the world. Beyond ENDS, we also manufacture a wide range of personal care & hygiene solutions for the home and workplace via our TOUCH+ brand, and established an architectural design and construction business under Nasty Builders Sdn. Bhd. in 2017.

YOUR SAFETY IS OUR PRIORITY

Product’s safety and quality are as important throughout our innovative processes. We comply with Accredited International Quality Standards to ensure the user experience is always safe and secured.

The Nasty Team

Our team is made up of wildly passionate vape enthusiasts who are sensitive to the needs of all vapers, no matter which end of the vape spectrum you find yourself on.
Global Ends Solutions
Provider
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The First NCIG - Made by ex-smokers for smokers
After almost a year of intensive design and development, the team successfully delivered the first NCIG – a sleek, closed-pod vaporiser that was launched in January 2019 and immediately took the Malaysian market by storm, with over 170,000 users to date.
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Meet The Stars

The NASTY culture is all about you. We know a lot of companies say the same but we’re in this for real and for the long-haul. All of us at Nasty are anchored by a shared accountability, passion and love of innovation to consistently deliver a common value proposition – assisting our customers and partners to be more.

Pak Din

Brilliance - Founder / Leader
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Loki

Outstanding Co-Founder
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FADTAN

Tactical - Operation
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AFiq

Deputy CEO
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Azhar

Chief Maiden Officer
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FATIN

Compliance & Law
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