Brand presence in over 80 countries across 5 continents, and counting.
ENDS CLOSED POD SYSTEM
Engineered for satisfaction.
NEXT-GEN ENDS E-LIQUIDS
Optimised for leading pod and mod devices.
NASTY FIX
ENDS DISPOSABLE DEVICE
Award-winning nic salt flavours on-the-go.
NASTY JUICE
PREMIUM VAPE E-LIQUID
Award-winning NASTY recipes that can never be imitated or replicated.
Building a global brand
NASTY was co-founded in 2015, starting out mainly as an e-liquid manufacturing company that then grew exponentially across 83 countries with a stellar reputation as award-winning e-liquid makers.
Today, we design, develop and market a complete ecosystem of Electronic Nicotine Delivery Systems (ENDS) solutions with established offices in Indonesia, India, USA, UK, UAE and South Korea.
At NASTY, we serve users from all walks of life across five continents, each of them looking for solutions that can evolve to fit their ever-changing individual tastes and preferences, lifestyle, and budget.
YOUR SAFETY IS OUR PRIORITY
Product’s safety and quality are as important throughout our innovative processes. We comply with Accredited International Quality Standards to ensure the user experience is always safe and secured.
The Smoking Gun
There are over 1.1 billion smokers addicted to a fatal habit.
4 out of 5 of them live in low and middle-income countries where the challenges of daily survival supersedes health care.
Without cessation support only 4% of attempts to quit tobacco will succeed.
Smoking is the world’s biggest health threat.
Smokers are NASTY’s Primary Target Users and represent a huge potential market with prospects looking for a solution.
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1 in 6 people smoke cigarettes.
0%
Live in low & middle income countries.
0M
Smokers die every hour.
0M
Second-hand smokers die annually.
Imagine a solution that could prevent over 7 million deaths annually and help hundreds of millions of people live healthier and more productive lives.
ENDS or Electronic Nicotine Delivery Systems is one of the world’s biggest business opportunities. ENDS is proven to be 5 times more effective than Nicotine Replacement Therapy, and 95% less harmful than traditional cigarettes.
NASTY has already gained millions of users around the globe, and after winning major international awards across 6 continents, we’re ready to serve you better than ever.
We understand your customers are always in search for something better – always switching from one brand to another. We understand that better than most, because we serve a global audience.
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At the heart of NASTY is our Nasty Labs R&D Centre which develops our innovative solutions for smoking cessation and also provides end-to-end services for OEM clients around the world.
PRODUCT PACKAGING & DESIGN
We provide end-to-end solutions to loyal clients all over the world. Our manufacturing facility is ISO 9001:2015 and GMP compliant.
Our ENDS solutions are strictly not for minors. By entering, you agree to the terms & conditions of this website.
Please adhere to locally enforced regulations.